If you're having a hard time anticipating your industries next move, finding new business models, building a story to sell internally, or identifying a competitive advantage position ahead of your competitors, we can help. We have developed a very entrepreneurial methodology and can collaborate with you to discover and craft a breakthrough vision that can form the basis of an innovation strategy or program for your organization. The process involves:
Developing macro-trends and insight maps. We identify the macro-trends that are driving your industry and connect them at the intersection of consumer insights, technical innovations, and new business models to illuminate opportunities.
Building a patent landscape. We then identify where competitors and key technologies are being positioned. Where you have worries, we can also identify opportunities and areas of interest that intellectual property can be developed to disrupt your competitors.
Linking patents and trends begins to emerge and clearly informs where the future of your industry is headed and what technologies and business models can be leveraged to unlock future competitive advantage and revenues. The mapping is used as a tool to identify strategic areas, shape innovative narratives to use internally, and plot to capture relevant opportunities that are well aligned for your organization. The intersection between consumer insights, technical breakthrough, and business models become the guideposts for your patent strategy from which lots of patentable ideas can be harvested to protect the broad opportunity. We can develop with you a patent portfolio, drafting and filing patent applications where needed.
Story-boarding reveals and makes real the market momentum and technical innovations happening that gives rise to new opportunity areas. The vision is brought to life. The experience is designed to inform executives and advance the kinds of conversations internally, in an interactive storytelling medium, that can help shape an approach around how to capture and commercialize newly discovered breakthrough opportunities.
We will develop executive summaries to simplify internal communications and tell a compelling story. As your innovating partner, we will be ready to source a team, develop, and commercialize the vision with you.